Design Challenge
Maintaining clear lighting contrast in a dark, non-reflective environment
Precisely shaping light distribution and contour for each display item
Demonstrating a variety of beam angles, wattages, and accessories using modular fixtures
Balancing aesthetics with technical accuracy in an educational showroom
Product Solution
Oggi D36-3 Recessed Downlight
Deep-recessed design blends into dark ceilings, minimising distraction
Three beam angle options (15°/30°/45°), ideal for corridors or accents
CRI ≧ 95, renders true object coloursPOLO50 S45-1 Magnetic Spotlight
Compact body for detailed accents
Optional honeycomb louver for glare control and beam refinementPOLO70 S45-3 Magnetic Spotlight
Mid-power version for wall washing and general highlight
Clean, soft-edged beams for material expressionP25-L Magnetic Pendant
Linear downward light simulates tabletop or merchandise lighting
Adjustable CCT and brightness for mood settingAmi-M-Zoom (S8-2)
Zoomable beam from 15° to 45°
Ideal for highlighting artworks, brand walls, or detail zonesClaro S35 Tracklight
Medium-beam flood for general illumination
Available in various CCT and control protocolsClaro W35 Wallwasher
Designed to cast distinct beam patterns on vertical surfaces
Demonstrates realistic wall lighting scenario
Brand Concept Store
Retail
2024
China
Shanghai
How do you craft spatial rhythm through light—when the space itself is constantly redefined?
CUBEE, located in Shanghai’s cultural heart, is not just a lighting showroom—it’s a gallery of transitions. Each corner shifts in function and feeling: from immersive black-box theatre to intimate hospitality zones. The lighting challenge? Create a layered, flexible system that reveals form without flattening mood.
Brand Concept Store
Shanghai
Product
Applications
